Mu myaka yashize, inganda zo kumesa imyenda ku isi zahuye nicyiciro cyiterambere ryihuse no guhuza isoko. Muri ubu buryo, guhuriza hamwe no kugura (M&A) byahindutse inzira yingenzi kubigo byo kwagura imigabane yisoko no kuzamura irushanwa. Iyi ngingo izasesengura inzira yiterambere nuburyo bukoreshwa mubucuruzi bwa PureStar Group, bungurane ibitekerezo ku bikenewe ko imishinga yo kumesa imyenda ikorwa kugirango ihuze kandi igure, kandi ishyire ahagaragara imirimo ijyanye n’ibikorwa ndetse n’ibitekerezo by’ibikorwa, hagamijwe gufasha imishinga yo kumesa kureba neza iterambere ry’ejo hazaza h’inganda.
Isesengura ryibihe byubu Inganda zo kumesa imyenda mubushinwa
Nk’uko bitangazwa na Statista, ikigo cyemewe cyo gutanga amakuru, biteganijwe ko amafaranga yinjira mu isoko ry’imyenda yo mu Bushinwa azazamuka agera kuri miliyari 20.64 z'amadolari, muri yo igice cyo kwita ku myenda kikaba gifite inyungu zingana na miliyari 13.24 z'amadolari. Munsi yubuso, ariko, inganda ziri mubibazo bikomeye.
❑ Icyitegererezo
Nubwo ingano yisoko ari nini, ibigo birerekana icyitegererezo cy "gito, gitatanye, n’akajagari". Ibigo bito n'ibiciriritse byinshi biratatanye, mubisanzwe bigarukira mubipimo, kandi kubaka ibicuruzwa birasigaye inyuma. Bashobora gusa kwishingikiriza kumaduka make ahendutse mumarushanwa akaze kandi ntibashobora guhaza ibyifuzo byabaguzi.

Kurugero, munganda zimwe zo kumesa mumijyi, ibikoresho birashaje, inzira irasubira inyuma, kandi hashobora gutangwa gusa isuku yimyenda. Ntibishoboye imbere yubuvuzi bwihariye bwibicuruzwa byo mu rwego rwo hejuru bya hoteri, kuvura neza, nibindi bikorwa.
❑ Guhuza serivisi
Ibigo byinshi bifite imishinga imwe yubucuruzi kandi ikabura amanota yihariye yo kugurisha, bigatuma bigora gushiraho ibicuruzwa byamamaza.
Muri icyo gihe, hari ibindi bintu byinshi bigabanya cyane inyungu z’amasosiyete kandi bikagabanya ubuzima bw’inganda.
Costs Ibiciro by'ibikoresho bikomeje kwiyongera, nk'izamuka ry'ibiciro byo mu rwego rwo hejuru byangiza.
Costs Ibiciro by'umurimo biriyongera kubera kubura abakozi.
Law Amategeko n'amabwiriza yo kurengera ibidukikije bigenda bikomera bityo ibiciro byo kubahiriza biriyongera.
Kuzamuka kwa PureStar: Umugani w'Imigani ya M&A no Kwishyira hamwe
Ku mugabane wa Amerika y'Amajyaruguru, PureStar iyobora inzira yinganda.
Eline Igihe ntarengwa
Mu myaka ya za 90, PureStar yatangiye urugendo rwo kwibumbira hamwe no kugura ibyerekezo bireba imbere, ihuza amasosiyete yo kumesa no gutunganya imyenda yo mukarere yatatanye mukarere umwe umwe, hanyuma abanza kubaka urufatiro rukomeye.

Muri 2015, igishoro kinini cy’ishoramari BC Partners cyagize uruhare runini kandi gihuza ingabo zigenga zitatanye mu kirango cya PureStar, maze kumenyekanisha ibicuruzwa bitangira kwigaragaza.
Muri 2017, ikigega cy’imigabane yigenga Littlejohn & Co cyafashe, gifasha PureStar kurushaho kunoza isoko, gukomeza kwinjiza umutungo wo mu rwego rwo hejuru no gufungura inzira yo kwaguka ku isi.
Uyu munsi, ibaye serivise yo kumesa no kumyenda yambere kwisi, itanga serivise nziza imwe kuriamahoteri, ibigo byubuvuzi, ibiryo nizindi nganda, kandi ikirango cyacyo ni ntagereranywa.
Umwanzuro
Intsinzi ya PureStar ntabwo ari impanuka, iratangariza isi hamwe nimyitozo yumuntu ku giti cye: guhuriza hamwe no kwishyira hamwe ni "ijambo ryibanga" ryo gutangiza imishinga. Binyuze muburyo bwitondewe bwo guhuza hamwe no kugura ibintu, ibigo ntibishobora kwagura byihuse akarere, kongera imbaraga zo kuganira kumasoko, ariko kandi bikanamenya uburyo bwiza bwo kugabura umutungo, kandi bikagera kubisubizo byiza bya 1 + 1> 2.
Mubikurikiraingingo, tuzasesengura byimbitse akamaro kingenzi ko guhuza no kugura imishinga yo kumesa mubushinwa no mubindi bihugu kwisi, komeza ukurikirane.
Igihe cyo kohereza: Gashyantare-07-2025